Podcast Appearances
The Revenue Formula
What does it take to build and replicate a successful sales team? That's what we talk about with Collin Cadmus in this episode of The Revenue Formula.
September 12, 2024
RevOps Corner
Collin recounts his career journey and the vital lessons he learned moving through ranks and across companies, the significance of market dynamics, and the shift in B2B buyer behaviors among younger generations. They examine the impact of technology on outbound processes and the need to adapt sales playbooks to new environments.
July 12, 2024
The Modern SaaS Podcast
Collin and Aditya discuss modern prospecting, what Collin is up to these days, how to get started with social selling on LinkedIn, how to build authority with authenticity, converting thought leadership into booking meetings, why it takes long for best practices to change, transitioning from dollars to value, and what a forward looking SDR compensation model looks like.
February 7, 2023
30 Minutes To President's Club
In this episode we have the one and only, probably one of the first people who started the LinkedIn influencer game of all time, Collin Cadmus. He takes us through a number of really interesting frameworks for opening cold calls, getting interest on cold calls, and then setting up partner networks with people who sell into the same space as you, to have people do your prospecting for you.
September 29, 2021
Live Better Sell Better
This episode is different from the rest because the premise is truly just two sales leaders talking through their past struggles and current ideas. There's no preset questions, no agendas, just an honest, raw, and candid conversation. We covered growth, hiring, firing, expectations, the difference between possible and scalable, and so much more.
July 7, 2021
Connection Loop
No matter what business that you're in, you have to constantly think about how you're finding new customers. What works today may not necessarily work tomorrow (just look at the cold call). So as we enter the latter half of 2021, how can we be more effective sales prospectors and build profitable relationships that last? In this episode of Connection Loop, Dubb founder Ruben Dua sat down with Collin Cadmus to discuss modern-day prospecting.
June 23, 2021
The Pavilion Podcast
Welcome back to the Revenue Collective Podcast. I'm your host, Brandon Barton, and you are listening to The Pavilion Podcast. The show where I ask Revenue Collective members some really basic questions. Our guest today is Collin Cadmus, former VP Sales at Aircall who now serves as a Consultant and Advisor to top SaaS companies around the world and also has his own podcast. We talk about many lessons he's learned and how bad luck can actually be beneficial sometimes.
May 27, 2021
Revenue Vitals
Collin joined Chris on the podcast to dissect his recent LinkedIn post that started with "Marketing is more important than sales." They discussed the importance in investing in building out your marketing team before scaling your sales team, and the challenges of re-balancing both teams when you've over-hired for sales. Collin shared the signals to look out for to tell you that you have too many sales reps. Marketing is the foundation for sales, and it's easier and more efficient to put that foundation in place before scaling the sales team so the reps are well equipped to do their job.
April 9, 2021
The Unwritten Playbook
Collin Cadmus came onto the show to discuss the shortcomings of the VC startup model and the growth at all costs mindset. We discussed when and why that mindset was adopted and how unrealistic goal setting can set a business and its employees back. “You need to know what you’re getting yourself into when you take a job. In order to do that, you need to ask the right questions and understand the business.”
November 30, 2020
The Surf & Sales Podcast
Nobody teaches anyone about equity in startups until its too late. During this conversation we dive deep into what equity means, why its an old antiquated system, and what something new should look like. We learn about what it means to exercise your options, how much you should care about equity as an SDR or AE, common stock vs. preferred stock, and what to ask about equity in an interview.
April 20, 2020
Predictable Revenue Podcast
Aaron Ross and Collin Cadmus recently joined forces to discuss a very interesting theory: Is the SDR model broken? Collin has years under his belt. After mastering retail management, he entered the world of software sales and quickly went from being a top salesperson to building and leading large sales organizations. Aaron and Collin discuss what needs to happen industry-wide to get things back on track, and to change the industry in 2020 to bring the SMB Outbound SDR model back to life.
February 19, 2020
Hey Salespeople
Scripting the sales process is a hot topic, one that Collin Cadmus knows very well. His thoughts on the ways companies should strategize sticking to their playbook have evolved from his first sales role at SinglePlatform to his current position as VP of Sales at Aircall. Jeremey talks with Collin about the way effective senior reps may influence your script, the difficulty of being 100% rigid with your pitch, and why posting tips on LinkedIn isn’t as corny as you may think.
January 23, 2020
Sales Leadership Podcast
This episode features Collin Cadmus, VP of Sales for Aircall. Collin believes the role of a sales leader is to first be a teacher and second build strong relationships with each of your reps. A good sales leader knows how to put the right person in the right role, and Collin shows us how that depends on the leader building trust and earning the respect of the team. He shows us how to build a learning organization and explains the most important aspects of a winning culture.
August 13, 2019
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